- The historical clickthrough rate (CTR) of the keyword and the matched ad on the Google domain; note that CTR on non-Google sites (such as AOL.com) only ever impacts Quality Score on our search partners - not on Google
- Your account history, which is measured by the CTR of all the ads and keywords in your account
- The historical CTR of the display URLs in the ad group
- The quality of your landing page
- The relevance of the keyword to the ads in its ad group
- The relevance of the keyword and the matched ad to the search query
- Your account’s performance in the geographical region where the ad will be shown
- Other relevance factors
A blog for new jersey internet marketers, business owners with new jersey websites, pictures, and videos.
Tuesday, September 27, 2011
What is Quality Score?
According to Google, Quality Score is Calculated from:
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Don't use the meta refresh tag to create redirects for your web page. Unfortunately using meta refresh tags is a common tactic for spammer online sites so the search engines rank down web-sites that use them. Use a 301 redirect as an alternative for sending visitors to a different URL. Lead For Sale Website Optimization Company
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Replace banners through button classified ads. Buttons take less space and are generally much faster to load. Be sure your buttons are generally interesting and present clearly what they redirect to. Do not have all your control buttons in one area: place them in different parts of your pages. Use banner ad campaigns for your essential products and services only. Lead For Sale Website Optimization Company
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In your e-mail marketing, write directly, persuasively simply say what you really have to. Simply because potential clients receive a lot of e-mails today, you simply have a few seconds to get their special attention. Otherwise, your e mail will likely be deleted. Create a strong lead, have a strong call to action and your e-mail as short as possible (based off the requirements of your offer). This can help you cut through the e-mail clutter. Lead For Sale Website Optimization Company
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