A blog for new jersey internet marketers, business owners with new jersey websites, pictures, and videos.
Monday, January 31, 2011
Local Search Marketing
With Google making changes in its local search algorithms, checking rankings for local business listings for geo-targeted terms is getting a bit difficult. Google also takes into account the searcher’s location and alter its search results to prefer local listings. So, searching for keyword “jersey shore pizza”, a person sitting at the Atlantic City may get somewhat different results from a person sitting somewhere else at the Jersey Shore. Sometimes, a person searching from outskirts, or suburbs, of major city do not get same results as a person searching from within city limits or center of city. However, there’s a way to determine local rankings with considerable accuracy. Google provide a Custom Location option in left hand s! ide menu options on search result pages (sometimes hidden under search Tools option). This lets you customize your search location. Make sure you are not logged into your Google account and disable personalization results based upon search activity. To increase your local presence go local with Lazworld.com Inc.
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